Photos by Kim Johnson, Kizzy O'Neal, and Branden Aroyan
At the end of July, Jack and the band wrapped up the To The Sea world tour in Europe. A total of 680,298 fans attended 82 shows in 17 countries across the globe throughout 2010 and 2011. The To The Sea tour had many memorable moments including jamming with Jimmy Cliff in Croatia, Jack and Zach crowd surfing at the Santa Barbara Bowl, and Ben Stiller’s air guitar sit-in along with two unannounced opening sets by Merlo (aka JRadio) in Paris.
Everyone on the 2010 and 2011 Jack Johnson To The Sea World Tour made multiple efforts to reduce the environmental footprint while on the road. Some of those efforts included:
- Fueling all buses, trucks and site generators with 26,000 gallons of sustainably produced biodiesel fuel.
- Providing Brita Hydration water stations in an effort to encourage fans to go plastic free, preventing over 55,000 single plastic use water from entering the waste stream.
- Using reusable bottles and filling up with Brita pitchers backstage, eliminating the use of over 4,000 single use plastic bottles.
- Sourcing food from local farms, resulting in the investment of over $18,000 in local sustainable agriculture.
- Implementing extensive recycling and waste reduction systems to further reduce our consumption, diverting over 460 tons of waste from the landfill.
- Encouraging the use of biodegradable and recycled food service products instead of those made with petroleum based plastic and virgin paper.
- Consulting with each venue on sustainable strategies they could employ to reduce their waste and carbon footprint through Jack’s Green Rider. Recycling, water stations, composting, energy efficient lighting and carbon offsets were just a few ways that venues and promoters made positive changes as well.
- Offering fans the opportunity to offset their carbon footprint when they purchased a To The Sea sticker at a show or through Ticketmaster. Over 12,000 fans offset a combined 920 tons of carbon from their travel to and from shows.
After all these greening efforts were taken, the remaining carbon footprint of the tour was calculated and offset, ensuring a 100% carbon neutral tour. To The Sea tour offset 2,338 tons of CO2 by supporting a variety of projects around the globe including renewable energy, reforestation, methane abatement and biomass projects. To view the full Jack Johnson To The Sea 2010/2011 World Tour Carbon Offset Report please click here.
To check out the full greening report for the To The Sea Tour, click here.
(via Jack Johnson Music)
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